Insurance Post: Why resilience matters in today’s soft cyber market

In a new Insurance Post article, Duane Folkard, Lead Cyber Underwriter at rrelentless, explores why the UK’s soft cyber insurance market, defined by lower premiums and broader cover, may be giving businesses a false sense of security. 

While pricing conditions appear favourable, the threat landscape tells a different story. Cyber incidents continue to rise, with ransomware and supply chain attacks becoming more disruptive and more costly. Duane highlights how this contrast has created a crucial moment for brokers: their role is no longer just about securing competitive premiums, but guiding clients toward long term cyber resilience. 

A key theme in the piece is the growing resilience gap, particularly among SMEs. Many smaller businesses still underestimate their exposure, lack dedicated cyber cover, or have limited inhouse expertise — leaving them vulnerable despite softer market conditions. Duane explains how brokers can help close this gap through education, proactive conversations and by championing policies that go beyond financial reimbursement to include practical risk management tools and support. 

The article makes one thing clear: in a soft market, resilience should be the priority. 

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